Erion WEEE

In 2022 Erion WEEE promoted a series of initiatives to improve the supply chain and raise citizens’ awareness of the virtuous behaviors to adopt with WEEE.

On 12 April 2022, Erion WEEE presented in Rome the ‘Libro Bianco sui RAEE’, containing 32 proposals of an organizational and regulatory nature that came about as a result of the constant dialogue among all the actors in the WEEE system: producers, distributors, urban hygiene companies, and treatment plants. The White Paper is mainly addressed to institutions with the aim of overcoming, through concrete actions, the main obstacles holding back the full development of the Italian WEEE system.

“DireFareRAEE” is the maxi-communication program launched by Erion WEEE in 2022, and which will continue until 2024, to raise awareness among Italian citizens on the issues of proper WEEE disposal and recycling. An investment of more than four million Euro that the Collective Scheme’s Producers deemed necessary to bridge the information gap that especially affects younger people. In 2022 alone, ‘DireFareRAEE’ has given rise to five initiatives with a single goal: reach the streets, homes, and schools through dissemination and educational activities to communicate to all consumers, from the youngest to the not so young, good practices for the proper disposal of WEEE.